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SNeG17/ Shutterstock.com
Research
The Signal Value of Crowdfunded Products
13 April 2021
Management
Marketing
Pexels
Research
The Hollywood remake - when does it make sense to do it again - An empirical investigation
18 August 2014
Management
Marketing
Dabarti CGI/Shutterstock.com
Research
The Importance of Reciprocal Spillover Effects for the Valuation of Bestseller Brands
13 November 2013
Management
Marketing
monotoomono/Shutterstock.com
Research
Contagious Creativity - pass it on
7 June 2013
Management
Marketing
