A research facility dedicated to advancing the understanding of human behaviour in business and organizational contexts.
What we do
The Behavioural Research Lab at Bayes Business School is dedicated to advancing the understanding of human behaviour in business and organizational contexts. Our facility provides faculty and researchers with the equipment and environment to run cutting-edge behavioural experiments.
Our Purpose
- Facilitate high-quality behavioural research across various business disciplines
- Provide access to experimental methodologies for faculty and PhD students
- Encourage collaboration between researchers and industry partners
- Contribute to evidence-based marketing and management practices through experimental studies.
Research Capabilities
Our lab is equipped to support a wide range of research methods, including:
- Computer-based surveys and decision-making tasks
- Screen-based eye tracking
- Eye-tracking glasses
- Qualitative research (e.g., focus groups).
Our People
- Professor Zachary Estes, Co-director of the Behavioural Lab
- Professor Irene Scopelliti, Co-director of the Behavioural Lab
- Dr. Diogo Koch Alves, Lab Manager.
Hours of operation
Monday to Friday 9:00 to 17:00 (excluding holidays).
